Incompass Michigan is a statewide membership association of human service providers promoting access and inclusion of people with disabilities and other barriers. Formerly known as MARO, the association selected Q to rename the organization to better reflect their diverse membership and holistic approach to serving their members. Independence, inclusion, community, compassion, and Michigan were key themes that were important to convey in the new name and brand. Read more about our naming process.
Brand Strategy, Identity Design, Naming, Print Collateral