Q Design & Communication Since 1981

Pelton Shepherd

Brand identity for Pelton Shepherd, a third-generation family-operated business providing cold chain supply technology for food service and pharmaceuticals. Growth, innovation, and brand strategists at Great Lakes GrowthWorks selected Q LTD to partner on this rebranding project. The Covid-19 pandemic resulted in even more demand for refrigerants and cold chain solutions, so the timing for the new brand was especially relevant. Our team met on a regular (virtual) basis, explored a wide range of visual concepts, and assisted in tagline and product line name exploration.

Services Provided:

Brand Standards, Identity Design

Pelton Shepherd Product Logos Pelton Shepherd logo on box mock up Promotional Materials